Story

Founders & Management Team:

Founded by hardware engineers Anthony Brooks and Michelle Lee, with over 15 years of experience in electronics manufacturing. The team also includes a supply chain expert and a quality assurance manager to ensure efficient production.

History of Past Funding Requests:

In 2021, the founders raised €200,000 from family and friends to build a small-scale assembly line. This funding was used to acquire machinery (€120,000) and secure partnerships for component supply (€80,000).

Business Case:

The increasing demand for affordable, locally assembled computers, especially for education and businesses in emerging markets, presents a significant opportunity. We aim to fill this gap by offering customizable, cost-effective, high-performance computers. The global computer hardware market is expected to grow at a steady pace, driven by increasing digital literacy and remote work needs.

Shareholding Structure:

The founders hold 60% (Anthony: 35%, Michelle: 25%), while early seed investors hold the remaining 40%.

Marketing Strategy:

We will focus on B2B partnerships with educational institutions, government contracts, and businesses needing affordable IT infrastructure. A digital marketing campaign will also target end-users in emerging markets, emphasizing product customization and competitive pricing.

Risk Mitigation:

Supply chain disruptions and component shortages could affect production. We mitigate this risk by establishing long-term contracts with suppliers and diversifying our component sources. Additionally, by maintaining a flexible assembly line, we can quickly adapt to changing product demands.

Social Impact:

By assembling computers locally, we create jobs and stimulate technological growth in the region. This initiative also supports digital literacy by making affordable computers accessible to students and small businesses.

Type of Investment Needed:

Equity investment to scale production capacity.